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The Raiser's Edge

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World's Most Popular Fundraising and Donor Management Solution for Not for Profits

The Raiser’s Edge puts the power to sustain your not for profit organisation in your hands. Designed for not for profits of all shapes and sizes, it’s the trusted solution of more than 13,000 organisations worldwide.

The Raiser’s Edge works by giving you the tools you need to cultivate lifelong relationships with donors, save time and money by streamlining your important daily processes, demonstrate increased accountability, and diversify your fundraising methods to stand apart from the rest.

Think of an investment in The Raiser’s Edge as insurance for your organisation’s future.

The Raiser’s Edge

The Raiser’s Edge has been the world’s most popular, most trusted fundraising solution for more than 20 years. It provides all the tools you need to consistently manage constituent relationships and fundraising processes across your entire organisation.

The Raiser’s Edge (i)

The Raiser’s Edge (i)builds on the strength of The Raiser’s Edge to power traditional and modern methods of fundraising. Monthly giving, online fundraising, and e-marketing communication tools have been added to the original Raiser’s Edge platform so you can implement cutting-edge fundraising techniques alongside traditionally successful methods.

The Raiser’s Edge (i)Enterprise

The Raiser’s Edge (i)Enterprise is a comprehensive fundraising and constituent relationship management solution for large or complex not for profits. Uniquely equipped to manage sophisticated fundraising programs right out of the box, The Raiser’s Edge (i)Enterprise includes all the value of The Raiser’s Edge (i)along with complete access to optional modules, our open API, and enhanced online fundraising and registration tools.



New Features

Stay Connected with Mobile

Fundraising is about staying in touch with people and making lasting impressions. To do that successfully, you need to know your constituents well. And to know your constituents, you need information at your fingertips. That’s why The Raiser’s Edge has a mobile application that gives you the ability to look up and modify important constituent information directly from your mobile device.

Better Connections with Supporters Happen with Better Lists

Struggle with refining data queries to get exactly what you want? Well, struggle no more because The Raiser’s Edge features easy-to-use queries and list management features that allow you to include the contacts you want and exclude those you don’t. Perfect for collaborating and getting sign off on lists that require many stakeholders’ input. And you can send lists out so reviewers can easily select and de-select individual contacts with the click of a mouse allowing you to save a revised list without changing the original query.

Enhance Your Fundraising

Be Confident with Clean Data

Garbage in yields garbage out. With 30 million Americans changing their address each year and two percent of the average contact database being deceased, your data is in a constant state of flux and needs to proactively monitored and enriched for quality. The Raiser’s Edge comes fully equipped with a series of data enrichment services that can help keep your data clean and accurate – whether its addresses, deceased records, phone numbers, or emails. And best of all, the services run directly from The Raiser’s Edge so there’s no need to export and re-import.

Easy Gift Entry

Getting a stack of donations can be a blessing and a curse. While it’s great that you’ve raised money, it can be time consuming to input the information into the database. That’s where The Raiser’s Edge can make your life easier. With an easy-to-use interface for inputting gifts the solution can save you time and money.

Templates for Appeals and Acknowledgements

When saying “thank-you” to your donors or appealing for more support, you shouldn’t have to start from scratch every time. You need a library of tasteful, appealing, and best-practice plea and acknowledge letters that can make your job easier and more effective. And because it’s a multi-channel world, these letters need to work for direct mail and email.

Major Giving

Guided Moves Management

The actions you take to bring in donors, forge relationships, and keep the contributions coming are known collectively as “Moves Management”. But don’t worry, even if you’re not an expert in major giving and moves management, The Raiser’s Edge software is. It’ll help you manage donor and prospect relationships, campaigns, membership, volunteers, events, and much more.


Integrated Email Marketing

Email marketing helps you stay in touch and build stronger relationships with your supporters by using attractive, professional-looking communications. It's better and more effective than regular email or direct mail – and best of all, you can save money on postage and paper! Also with email marketing in The Raiser’s Edge(i), you can see the results of your emails with real-time reporting.

Integrated Direct Mail

Traditional methods of fundraising like direct mail aren’t dead and are still effective tools for fundraising. In fact, direct mail is still the most popular channel for raising money, albeit growing at a slower rate than competing channels. So whether you’re acquiring new donors, upgrading them or just keeping them informed, The Raiser’s Edge is the leading tool for conducting and measuring the success of direct mail campaigns.

Harness the Power of Social Media

It’s a rapidly changing world out there with people interacting more than ever before. Whether its via Facebook, Twitter, Google Plus, or “The Next Big Thing” social media for not for profits is here to stay. You need a fundraising and CRM solution that keeps pace. With The Raiser’s Edge, you can share online web and donations pages through popular social media outlets.


Easy to Read Dashboards

No time to create queries and run reports? You need a solution with them built-in and that display automatically on your homepage as easy-to-read and colorful dashboards! Not only does The Raiser’s Edge include pre-built dashboards, it also includes easy-to-use queries, filters, and reports that have already been set up, so all you have to do is make well-informed decisions and achieve your mission.

360° View of Your Supporters

Here’s reality. You interact with constituents and they interact with you in many different ways. Whether its sending newsletters and receiving emails or volunteering time and giving money, you need to see a full 360° view of the relationship. The Raiser’s Edge gives you that global view and keeps you right on top of your communication and constituent interaction.

Query on All Data Fields

A useful reporting tool has to be versatile. So if it’s a data field in The Raiser’s Edge, you can create a query and report on it. It’s that simple.

Custom Fields for Your Custom Needs

While The Raiser’s Edge can track a lot of different information, we understand sometimes there are some unique data needs. That’s why The Raiser’s Edge has robust attribute functionality that allows the creation of custom fields. These custom fields can then be included in any queries or reports.


Custom Development with an Open API

The Raiser’s Edge is an open software system. And sometimes it’s better to customise the software versus changing your processes. When this happens, you need a software solution that can be easily customised. The Application Programming Interface lets you do exactly that.

No Worries Application Hosting

You’re not in the software business – but you are in the “achieving-your-mission” business. So say goodbye to tedious updates and patches and leave management of your IT systems to the experts at Blackbaud. The Raiser’s Edge can be fully hosted in the cloud and Blackbaud uses the latest technology to make sure your data is safe and secure.

Data Quality with Automated De-Duplication

Some of the best parts of The Raiser’s Edge remain unseen. As you enter data into The Raiser’s Edge, the solution is automatically checking for data duplication using sophisticated algorithms. Because Blackbaud has been in business for over 30 years and The Raiser’s Edge is used by over 13,000 non-profit organisations worldwide, you can trust that the solution is working in your best interests to keep your data clean and accurate.

Safety & Security with PCI Compliance

Blackbaud has validated compliance with the Payment Card Industry Data Security Standard (PCI DSS) and the Payment Application Data Security Standard (PA DSS). Trustwave, the leading provider of on-demand data security and payment card industry compliance management solutions to businesses worldwide, performed the PCI DSS validation for Blackbaud’s hosted solutions and the PA DSS validation for Blackbaud’s locally-installed payment applications. And because all not for profits operate differently, Blackbaud offers both hosted and locally-installed payment solutions.



The Raiser’s Edge – Packaged for Your Needs

The Raiser’s Edge is the world’s most popular fundraising and CRM solution, designed to help you achieve your mission, and priced to make it a value for any budget. With The Raiser’s Edge, you use best prospects; communicate with supporters on their terms, better manage engagement and cultivation efforts, focus on retention with a single record of supporter information, and measure and manage success with easy-to-use dashboard reporting. And best of all, it’s backed by the leading provider of technology to not for profits.

Chat with us now to find out The Raiser’s Edge can help you raise more money!


The Raiser’s Edge

The Raiser’s Edge (i)

The Raiser’s Edge (i)Enterprise

Recurring Giving

The Recurring Giving Module allows donors to use their credit cards or banks accounts to give automatic donations on a regular frequency (usually monthly). With the number of automated actions involved in successfully managing a recurring giving program, this module is specifically designed to handle high volumes of data, yet give insight into data through easy-to-use reports. And with The Raiser’s Edge(i), donors can manage their recurring giving program online from the comfort of their living room.

Why should you start a Recurring Giving Program? Because a successful recurring gift program can expand your donor pool, increase donor retention, and make it easy for donors to give larger donations over time. Plus recurring giving easily integrates with other fundraising strategies, is cost-effective, and provides a predictable stream of funding.



The Tribute Module records all gifts made in honor or memory of individuals, properly acknowledges donors, and informs the honoree or designated family members of each contributor what he or she gave. And with The Raiser’s Edge(i), donors can make Tribute gifts from the comfort of their own homes or local cafe.

Why start a Tribute Giving Program? Tribute gifts help celebrate special events such as birthdays, anniversaries or graduations or bring meaningful remembrance to a loved one who has passed away.


Prospect Research

The Prospect Research module manages prospective planned and major gift donors from identification and profiling to cultivating and soliciting major gifts or grants. It can ensure high quality donor service by easily maintaining all solicitations in one system.

The Raiser’s Edge is more than just a rolodex of contacts – it can help you raise more money by looking at what kind of contacts you have. What’s their likelihood to give to your organisation? And what’s their capacity to give?


Planned Giving

The Planned Giving Module enables the proper tracking of various types of planned gifts. Whether they are existing commitments or future opportunities, The Planned Giving Module stores important relationship information, complete donor giving histories, and payout data. Solicitation efforts are also accurately tracked which aid with key strategic decisions.

Whether they are outright gifts that use appreciated assets as a substitute for cash, gifts that return income to the donor, or gifts payable upon the donor’s death, planned gifts can provide for the long-term sustainability of your organisation and mission, while offering compelling tax incentives to donors.



The Event module enables you to organise and manage all of the fundraising events for your organisation in one place. You can record invitees, handle seating and easily accommodate guest’s needs such as travel, lodging and last minute seating changes. And most importantly, it will tally up how much money your event produces and whether it achieved your goal. And with The Raiser’s Edge(i), supporters can sign up for and manage their event registration online

It’s important to remember that your events are not just events; they’re important instruments of your fundraising strategy. You need to know who in your database attends your event, and you need to know who attends your event, but isn’t in your database.



The Volunteer module coordinates your volunteers, tracks their hours, and ensures that they are being used effectively by scheduling them for assignments based on their availability and interests. With the Volunteer module, you can record and track specific information on skills, experiences, and certifications which helps ensure you’re properly matching personnel to opportunities. And with The Raiser’s Edge(i), volunteers can sign up and manage their own profiles online.

Volunteers want to give their time to you and your mission. This is invaluable so you need to treat them right by making sure you’re matching them with satisfying opportunities. Volunteers are also more likely to give money to your organisation. And because you’re tracking their work efforts in the Volunteer module, The Raiser’s Edge can easily integrate them into your marketing and fundraising strategies.




The Membership module enables you to run an effective membership program. You can keep track of your members and their activities. Plus you can quickly produce membership cards, lists, directories, and analysis reports. And because retention is the key to a successful membership program, you can reduce lapsed and dropped members by sending out renewal notices. You can also use barcode scanning to provide member services at kiosks and event-check-ins to fully integrate your membership program into the fundraising strategy.

While a membership program alone is not enough to sustain an organisation, it can be a valuable part of your fundraising strategy when used in combination with other fundraising tools such as on-line fundraising, capital campaigns, and deferred giving programs. Not only can membership programs produce a steady annual flow of cash, they can generate an exclusive awareness and engage and cultivate donors so they make larger gifts in the future.



With the Alumni module you can better reach, solicit, and manage your alumni. You can also generate reports by class to understand who’s giving and by how much, which will help inform your alumni relation efforts.

They key to alumni relations is keeping in touch. When leaving school or university and moving on to the next challenge, it’s tough for alumni to find the time to keep in actively in touch and involved. So it’s up to you to provide the forum to make it easy for them to connect.



The Queue module helps you manage and execute repetitive tasks. It enables you to set up a sequence of reports, queries, imports, exports, and mailings that can be executed one after the other, run automatically, and run unattended.

You’re busy and software exists to make your life easier. So why not use it? Think about how great it would be if you could spend your valuable time analysing the most meaningful report instead of figuring out how to send it to yourself? Yeah, that would be pretty great.




The Application Programming Interface lets you customise The Raiser’s Edge according to your organisation’s unique needs.

Sometimes, it’s better to customise the software versus changing your processes. When this happens, you need a software solution that can be easily customised.




Are you on a quest for online success? Blackbaud NetCommunity Grow will get you there. It’s your complete Internet marketing and fundraising solution. Combined with the easy-to-use and powerful Internet tools, our team will coach you to a new level of online success.






To learn more about flexible pricing plans for the The Raiser’s Edge, please contact us at or on +61 2 8986 6000.



The Raiser’s Edge – Packaged for Your Needs

The Raiser’s Edge is the world’s most popular fundraising and CRM solution, used by over 13,000 not for profit organisations worldwide for over 30 years. And we understand that not for profit organisations are unique – that’s why The Raiser’s Edge is offered in three easy to buy packages that fit your needs.


The Raiser’s Edge

The Raiser’s Edge(i)

The Raiser’s Edge(i) Enterprise

Online Giving

Unlimited Records

Built-In Fundraising Best Practices

Role-Based Access and Experiences


Target & Identify The Best Prospects


Built-In Data Quality Tools

Integrated Data Enrichment Services




Advanced Models for Prospect Research




Communicate Your Mission and Inspire Your Supporters


Direct Marketing Tools

Integrated Email Marketing Tools


Social Media Tools


Engage and Cultivate Your Donors


Annual Fund Giving

Payment Processing

Grant Application Management

Major Giving

Recurring Giving


Tribute Giving


Planned Giving


Membership Programs (with Online Forms)



Alumni Tracking (with Online Forms)



Event Management (with Online Forms)



Volunteer Management (with Online Forms)



Forms Match Existing Site Design


Appreciate & Retain Your Supporters


360° View of Donors and Supporters

Template Appeals, Pledges & Acknowledgements

Donor Retention Tracking Versus Peers

Measure and Manage Impact on Your Mission


Pre-Built Reports and Dashboards

Automatically Scheduled Mailings & Reports



Open API for Custom Development




Serving the nonprofit, charitable giving, and education communities for more than 30 years, Blackbaud (NASDAQ:BLKB) combines technology solutions and expertise to help organizations achieve their missions. Blackbaud works in over 60 countries to support more than 30,000 customers, including nonprofits, K–12 private and higher education institutions, healthcare organizations, foundations, and other charitable giving entities, and corporations.

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