Western Sydney University’s first-ever Giving Day coincided with the celebration of the esteemed university’s 30-year anniversary.
Their challenge was threefold: engaging the entire university to get involved, initiating an additional Chancellor’s Challenge, and creating the ability to donate to Special Projects would not be an easy task. Because of the expanded set of Giving Day requirements, an out-of-the-box solution wasn’t going to get the job done.
Discover how WSU utilised the uniqueness of the campaign, its loyal community, and industry-leading digital fundraising technology to soar past its target of $500,000 in just one day.
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