Marketing Software
Create meaningful connections with supporters – and drive results.
High-impact educational institutions, foundations and nonprofits across the world choose Blackbaud's marketing software solutions to drive success.
Explore these stories and more in our customer story showcase.
Reach and engage supporters with integrated online marketing tools.
Your audience is saturated with messages through email, social media, direct mail, and a raft of other channels. If you can’t cut through the noise and deliver effective marketing messages, your mission won’t be heard.
Effectively engage new supporters and expand your existing relationships using Blackbaud's marketing solutions, built to integrate with our industry-leading fundraising software, driven by unmatched data intelligence, and grounded in Blackbaud's deep expertise.
With Blackbaud marketing tools and software solutions, you'll:
- Grow your audience and supporter base
- Raise more money with integrated online fundraising and payments
- Optimise every opportunity to connect and convert by reaching the right person at the right time with the right message
- Advance your message by leveraging Blackbaud’s unmatched analytics to identify and reach the most strategic audiences
- Deepen engagement and improve retention with personalised and effective web, email, and other digital experiences
- Work more efficiently and effectively with automated capabilities and savvy dashboard
metrics designed for the needs of organisations like yours
Marketing Tools and Software Solutions
Resources for Marketing
Red Arc's Email Marketing Connector
Find out how Red Arc’s Email Marketing Connector is improving donor relationships for Breakthrough Mental Health Research Foundation
eTapestry Courses and Adoption Booklet 2021
Blackbaud Pacific provides a range of eTapestry courses and resources. This booklet is designed to take you through everything that is available, including a description of the course, and resources available.
Campaign Monitor: The Fast and Easy Way to Launch a Dynamic Email Campaign
Want to take advantage of digital platforms and email marketing automation to meet your donation goals – but not sure how to get started?
Blackbaud CRM Webinar Series: A Dive Into Important Key Areas
It is vital to ensure that staff can efficiently use the functionality of their CRM solution, and that managers are aware of the possibilities, placing the focus on executing strategy. This webinar series is intended to provide your staff with an overview of key areas within Blackbaud CRM.